Who We Serve

Music Services

By utilising ACRCloud’s music recognition solution, music services will be able to connect to one of the world’s biggest music fingerprinting databases and offer their customers song and artist information instantly.

With ACRCloud’s advanced audio fingerprinting technology, music services operating UGC platforms will be able to screen for copyrighted content and offer content operators the option of blocking, tracking or monetizing the content. The same technology can also be used to remove duplicated audio content from back-end databases with ease.

Solutions In Use

  • Music Recognition
  • Copyright Protection, Data Management & De-duplication

Broadcasters

Content is still the king, but viewers have multiple ways of accessing content nearly anytime and anywhere. Radio and TV stations and networks are therefore required to provide more unique listening and watching experiences in order to attract audience attention. ACRCloud’s ACR solutions enables radio and TV stations to provide interactive content on users’ second-screen devices, such as real-time polls, lotteries, and social network sharing capabilities whilst expanding advertising opportunities. These interactive features are able to improve user engagement and deliver better opportunities for advertising.

Solutions In Use

  • Broadcast Monitoring
  • Music Recognition
  • Live Channel Detection
  • Second Screen Synchronization
  • Audience Measurement

Consumer Electronics Manufacturers

With the increased adoption of smart TVs, smart phones, set-top boxes and other smart devices that are being developed as we speak, consumer electronics manufacturers are increasingly not only drawing revenues from the sale of devices but also from the delivery of content via these devices.

ACRCloud helps to tailor relevant content based on their audience tastes, by enabling the analysis of audience viewing habits and recommending relevant suitable content.

Solutions In Use

  • Audio Recognition
  • Live Channel Detection
  • Copyright Protection, Data Management & De-duplication
  • Audience Measurement

Advertisers

TV advertising has lost its effectiveness nowadays due to the multiple second-screen devices that distract potential viewers. To regain viewer attention, synced content incorporating advertising across devices will be able to transcend mono-channel distractions and provide a compelling method of reaching viewers.

ACRCloud’s solutions are able to identify content and advertisements and seamlessly trigger the second-screen content on users’ smart devices. As a result, TV-synced advertisements can improve the brand exposure and stimulate higher engagement and ultimately conversion rates resulting in a more efficient return on advertising spend. Examples are interactive ads like triggering coupons, supplementary information on products and games on purchasing pages.

The cost of running TV commercials is very high for advertisers but as Jan Wanamaker was legendarily quoted, “Half the money I spend on advertising is wasted, the trouble is I don’t know which half”, it is important to have a better grip on when the ads run, who it reached and with the additional information optimise the execution of the advertising. ACRCloud’s monitoring solution is able to monitor radio and TV channels on a 24-hour basis, and provide advertisers the run-time information (e.g. start time, duration, frequency) on their ads. To better optimise advertiser spend in the brand and product category landscape, the ACRCloud solution provides advertisers with details of competitors’ advertising activities.

Solutions In Use

  • Live Channel Detection
  • Second Screen Synchronization
  • Broadcast Monitoring
  • Offline Recognition
  • Audience Measurement

Video Streaming Providers

Our audio fingerprinting technology helps video-streaming providers identify and flag videos containing unauthorized third-party copyrighted content so that content owners will be able to block, track or monetize these content. We also help these video providers screen the duplicated content with the use of our audio-visual fingerprinting technology.

Solution In Use

  • Copyright Protection, Data Management & De-duplication