ACRCloud and HUAWEI Music Partner to Provide Music Recognition Technology to Smartphone Users

HUAWEI Music

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[Beijing, China, October 30th 2019] ACRCloud, an automatic content recognition technology provider, and HUAWEI announce partnership to bring automatic music recognition and audio search capabilities to the native music app running on Huawei smartphones.

HUAWEI Music is a music service for Huawei mobile device users. Aiming to provide a one-stop music experience to users, it offers a mega high-quality music library and premium radio shows. The app has reached 150 million monthly active users. As a leading smartphone vendor, Huawei saw its smartphone shipments increase by 26% year-over-year to 185 million units in the first three quarters of 2019.

The integration of tech solutions from ACRCloud will enable HUAWEI Music users to quickly identify music tracks playing nearby or hummed melodies, or search for audio files stored on a device. Based on the search results derived from local files, HUAWEI Music will provide more information about the music tracks and personalized recommendations.

“We are so excited to work with HUAWEI Music to bring music recognition service to its users globally.” Tony Li, Co-Founder of ACRCloud.

“ACRCloud’s state of the art music recognition technologies simplify the music searching process in HUAWEI Music and improve the user experiences.” Wei Wu, Director of Consumer Cloud Service Music Business Dept., Huawei.

ACRCloud is leading in acoustic fingerprinting-based automatic content recognition (ACR) technology in terms of accuracy and speed. It ranked number one multiple times in the category of audio fingerprinting technology of The Music Information Retrieval Evaluation eXchange (MIREX), the prestigious annual competition for music information retrieval algorithms. ACRCloud’s music identifier matches against a cloud database of more than 72 million music tracks. The catalog is growing rapidly through partnerships.

Focused on empowering businesses and application developers, the company has built a community of over 30,000 customers and developers from more than 200 countries and regions. Its tech solutions have been adopted by a wide variety of digital services and conventional businesses in such areas as entertainment content, interactive entertainment, e-commerce, and advertising. Apart from helping user-facing services like music apps to identify music tracks and search for audio files, businesses in the music and entertainment content industries have adopted ACRCloud’s technology to monitor music and audio content usage on the Internet, by the traditional media, or at physical entertainment venues. For instance, music distributors or rights managers use ACRCloud’s technology to collect music play data, and radio and TV stations to monitor and analyze content usage. The capabilities ACRCloud recently developed to detect cover songs, samples in mashups, or pitch and time manipulation have been adopted by digital music distributors or music sharing platforms.

About ACRCloud

ACRCloud, based in Beijing, provides comprehensive technology solutions in automatic content recognition. Its music fingerprint database has indexed more than 72 million music tracks. ACRCloud ranked number one in the category of audio fingerprinting of the Music Information Retrieval Evaluation eXchange (MIREX), the prestigious annual competition for music information retrieval algorithms, in 2015 and 2016. Its customers include Alibaba, Bytedance, NetEase Cloud Music, Baidu, Xiaomi, VIVO, YY, Momo, DTS, Anghami, Deezer, etc.

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